Countryside Caravan Parks Web Banner
The Brief
We were commissioned by our clients at Staunton Rook to create a promotional video for the beautiful Countryside Caravan Parks. The brief was to produce a high-impact visual asset that showcases their two primary locations, Caerwys View Caravan Park and Plas Newydd Caravan Park, for prominent use on the company's website. The core objective was to capture the unique atmosphere and stunning scenery of the parks to attract potential customers.
The visual approach, as outlined in the brief, required a strategic combination of dynamic drone footage and cinematic ground-level shots. To achieve this, we deployed a DJI Mini 4 Pro to capture the expansive aerials, providing a sense of scale and showing the parks' placement within the wider North Wales landscape. This was complemented on the ground by our Sony FX3 and FX30 cinema-grade cameras, which were utilized to film the high-detail shots and capture the true feel of the parks.
This specific combination of equipment was essential to delivering a high-quality, professional finish, ensuring the final video met the exact technical and marketing requirements set out by the client.
About
As family-owned and operated static caravan sites in North Wales, both Caerwys View Caravan Park and Plas Newydd Caravan Park benefit from a personal touch and a commitment to high standards. They are nestled amongst majestic rolling hills and picturesque countryside, offering a genuine escape from the noise and stress of daily life.
This tranquil setting provides the ideal backdrop for those looking to simply relax and unwind. For guests with a desire for adventure, the parks serve as a perfect base for delving into the rich and diverse culture of Wales, with historic castles and unique local towns within easy reach. Furthermore, their location is perfectly suited for venturing out to explore the stunning coastal locations, allowing for easy access to the celebrated beaches and scenic paths of the North Wales coast.
Project Details
The final deliverable for our client, Staunton Rook, was a professionally edited and colour-graded promotional video, specifically formatted for use as a high-impact banner on the Countryside Caravan Parks website. The project's outcome was a key marketing asset designed to serve as the first point of visual engagement for all potential customers visiting the site.
By successfully blending cinematic ground-level footage with expansive aerial shots, the video effectively communicates the key selling points of the parks. The final cut captures both the scale of the beautiful North Wales scenery and the tranquil, welcoming atmosphere on-site, fulfilling the brief's core objective to produce a compelling visual piece that drives interest and encourages bookings.
This project serves as a clear example of our promotional video production capabilities, where specific client requirements for location, tone, and technical quality are met with a professional, high-end visual product.
Innov8 Team
Equipment Used
DJI Mini 4 Pro
Sony FX3 Full-Frame Cinema Camera
Sony FX30 Cinema Camera
Sony Alpha A7RIV Camera
Sony Alpha A7iii Camera
Sony Alpha A7iii Camera
DJI Action 5 Pro
DJI Action 4
DJI RS4 Mini Creator
TAMRON 28-200mm F/2.8-5.6 Di III RXD
Tamron 17-28mm F/2.8 Di III RXD
TAMRON 28-75mm f/2.8 Di III RXD G2 Lens
TAMRON 28-75mm f/2.8 Di III RXD Lens
Sony E/PZ 18-105mm F4.0 G OSS Lens
Cayer BV30L Professional Twin Tube Tripod & K3 Fluid Head
Cayer BV30L Professional Twin Tube Tripod & K3 Fluid Head
FEELWORLD LUT6E 6" 1600NIT CAMERA FIELD MONITOR
Feelworld F6 PLUS 5.5 Inch Touch Screen 3D Lut Field Monitor
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